Everyone always tells you that you shouldn't compare yourself to other people. Especially when it comes to money, keeping up with the Joneses is a very bad thing. This makes sense. We probably shouldn't compare ourselves to people in our neighborhood who lease brand new SUVs. We definitely shouldn't compare ourselves to the people who are building a 5,000 square foot house on a lake. However, I think that we actually should try to keep up with the Joneses. Well ... sort of ...